VOA 商务英语 lesson16

Lesson 16
Dialog 1;
New words: Bar code(条形码)， inventory¹ control(库存控制)， scan(扫描)
F: You are already involved in E- Commerce, aren’t you?
M: For inventory control, back office kind of stuff.
F: For example?
M: a consumer comes into our store.
F: and buys a pair of jeans.
M: Or more, everything in the store is coded.
F: The sales clerk scans the bar code.（以上句子为了使叙述生动，所以使用现在式）。
M：And the information stored in the bar code is transmitted to us.
Q; How do they use E-commerce? —for Inventory control.
Dialog 2:
New words: Supplier, restock（重新进货）, denim² （牛仔布），button fly(按钮)
F: What do you do with that information?
M: When an item sells, the supplier can restock it.
F: What do you mean?
M: For example, you buy a washed Denin Jeans size 32 with button fly,(32号按钮适洗牛仔裤)
F: The sales clerk scans my purchase?
M: That scanned information is sent to our manufacturer in Asia.
F: The minute my purchase is scanned?
M: Yes, instantaneously .The supplier receives the scanned information, he will produce a pair of washed denin Jeans size 32 with button fly and overnights (动词)them to the store.
（an overnight package，隔夜寄到的包裹）
F: The Jeans are replaced on the shelf.
M: ready for the next customer.
Q: what happens when a purchased Jeans is scanned? —Information is sent to factory.
Dialog 3:
New Words: real-time information（实时资料）, demographic information(购物人资料)
F: Bar code gives you a lot of marketing³ information.
M: It keeps us on top of fashion trends
F: Bar codes give us what we call real-time information.
E.g. Inventory is what we call back office stuff. (内勤工作)。
M: Why real-time?
F: Bar codes enable us to track events as they happen.
M: Like objects being sold.
F: And person buying.
M: You mean if they pay by credit card, we also have a lot of demographic information about them?
F: Age, sex, monthly purchases, you have them all real-time.
Q: What do bar code provide? _----Real-time information.

Small talks:----应答劝告。（同意）
----You worked so hard, take it easy!/you worry too much, you should lighten up!
---- You are right, why am I working so hard? (You are 100 percent right!)
----You talked so much. You should give others a chance!
----(Do) you think so? Really? Is that so?

1 inventory   

n.详细目录，存货清单

参考例句：

• Some stores inventory their stock once a week.有些商店每周清点存货一次。
• We will need to call on our supplier to get more inventory.我们必须请供应商送来更多存货。

2 denim   

n.斜纹棉布；斜纹棉布裤，牛仔裤

参考例句：

• She wore pale blue denim shorts and a white denim work shirt.她穿着一条淡蓝色的斜纹粗棉布短裤，一件白粗布工作服上衣。
• Dennis was dressed in denim jeans.丹尼斯穿了一条牛仔裤。

3 marketing   

n.行销，在市场的买卖，买东西

参考例句：

• They are developing marketing network.他们正在发展销售网络。
• He often goes marketing.他经常去市场做生意。