每年的国际消费者权益日是为了让消费者聚集在一起，了解自己的权利，就算在当今的跨国企业中这些权利也同样适用。该节日开始于1983年，此后一直不断发展壮大。该节日的目的是为了促进消费者权益，并要求企业和法律进行保护。同样在这一天，人们会开展许多宣扬违背消费者权益的社会不公正活动。包括不道德营销，使用有害技术和有毒生产流程，销售有害产品。之前的活动将重心放在了垃圾食品、儿童、不道德药品宣传、企业控制食品链上。

　　The website Consumers International.org states World Consumer Rights Day has its origins in the 1960s. Former US President John F. Kennedy created four basic consumer rights: The right to safety, the right to be informed, the right to choose, and the right to be heard. The website has added another four to these: The right to satisfaction of basic needs, the right to redress, the right to education, and the right to a healthy environment. Kennedy also defined who consumers are: “Consumers, by definition, include us all….They are the largest economic group, affecting and affected by almost every public and private economic decision. Yet they are the only important group... whose views are often not heard.” Be heard today.

　　国际消费者权益日官网称该节日的历史能够追溯到20世纪60年代。美国前总统约翰·肯尼迪设立了四项消费者基本权益：安全消费的权利、消费时被告知基本事实的权利、选择的权利和呼吁的权利。官网又增加了四项权益：满足基本需求的权利、公正解决纠纷的权利、掌握消费基本知识的权利和在健康环境下的权力。肯尼迪还指出了消费者的定义：“我们都是消费者，他们是最大的经济群体，他们与几乎所有的公共和个人经济决策相互影响。但是，他们也是唯一一个不受重视的重要群体。”让我们重视起来吧。

　　1.basic need 基本需求

　　例句：Even as the man expressed his desire for such a basic need, Go could hear the roar of the mighty Victoria Falls just a few kilometers away.

　　即便在这位老人表示他的这一基本需求能得到满足的同时，高也能听见仅仅几公里之外的维多利亚瀑布发出的轰鸣。

　　2.food chain 食物链

　　例句：And one way to help, they say, would be to shift from eating predators to species lower on the food chain.

　　他们说，一个可行的办法是将人们的饮食习惯从大型鱼类转向食物链次级的中中小型鱼类。

　　3.consumer right 消费者权益

　　例句：Consumer right is always the of a public attention.

　　消费者权利一直都是公众关注的焦点。

　　4.multinational corporation 跨国公司

　　例句：To serve as sales promoter in a multinational corporation with an aim for promotion and assignment in parent company's branch abroad.

　　担任跨国公司的推销员，期望在职位上能有晋升并能分派到母公司的海外分公司去工作。