success and likeability are positively correlated for men and negatively correlated for women. 对男性来说，成功度与受欢迎度成正比，而对女性来说则成反比。

　　When a man is successful, he is liked by both men and women. 当一个男性成功了，他会同时受到男性和女性的欢迎，

　　When a woman is successful, people of both genders like her less. 而当一个女性成功了，不管是对男性还是对女性来说，她都会变得不那么受欢迎。

　　This truth is both shocking and unsurprising: 这项事实既令人吃惊又在意料之中：

　　shocking because no one would ever admit to stereotyping on the basis of gender and unsurprising because clearly we do. 令人吃惊是因为，没有人会承认自己还在坚持男女有别的老一套；在意料之中是因为，很明显，我们的确还持有这样的观念。

　　Decades of social science studies have confirmed what the Heidi/Howard case study so blatantly demonstrates: 社会科学几十年的研究证实了“海蒂/霍华德”个案研究的明确结论：

　　we evaluate people based on stereotypes (gender, race, nationality, and age, among others). 我们对个人的评价基于成见，尤其是性别、种族、国籍、年龄等。

　　Our stereotype of men holds that they are providers, decisive, and driven. 我们对男性的固有印象是：他们是提供者，有决断力，积极进取。

　　Our stereotype of women holds that they are caregivers, sensitive, and communal. 对女性的固有印象是：关爱他人，敏感，热心于公共事业。

　　Because we characterize men and women in opposition to each other, 因为我们将男性和女性的特点对立起来，

　　professional achievement and all the traits associated with it get placed in the male column. 所以在职场上的成就和与之相关的所有特点都被归到男性一边。

　　By focusing on her career and taking a calculated approach to amassing power, Heidi violated our stereotypical expectations of women. 海蒂专注于事业，有计划地积聚自己的力量，这种做法违背了我们对女性的固有期待。

　　Yet by behaving in the exact same manner, Howard lived up to our stereotypical expectations of men. 然而，和海蒂做法相同的霍华德却符合我们对男性的固有期待。

　　The end result? Liked him, disliked her. 最终结果呢？我们喜欢他，不喜欢她。