乔布斯传 第430期:乔尼·艾弗(2)（在线收听） |
Ive enrolled in Newcastle Polytechnic and spent his spare time and summers working at a design consultancy. 艾弗进入了纽卡斯尔理工学院学习，并利用业余时间和暑假在一家设计顾问公司工作。 One of his creations was a pen with a little ball on top that was fun to fiddle with. 他曾经设计了一支钢笔，笔帽上有一个可以拨弄的小球，
It helped give the owner a playful emotional connection to the pen. 让使用者和钢笔建立有趣的“情感互动”。
For his thesis he designed a microphone and earpiece -- in purest white plastic -- to communicate with hearing-impaired kids. 他的毕业设计是一套麦克风和听筒，由单一的白色塑料制成，用于和有听力缺陷的儿童交流。
His flat was filled with foam models he had made to help him perfect the design. 艾弗的公寓里摆满了发泡材料模型，这些模型帮助他获得了更完美的设计。
He also designed an ATM machine and a curved phone, both of which won awards from the Royal Society of Arts. 此外，他还设计过一台自动取款机和一款流线型电话机，这两个作品都曾获得英国皇家艺术学院奖。
Unlike some designers, he didn't just make beautiful sketches; 和其他设计师不同，他不仅能勾画出精美的草图，
he also focused on how the engineering and inner components would work. 还关注工程学以及内部元件的工作原理。
He had an epiphany in college when he was able to design on a Macintosh. 大学时期，乔尼在使用麦金塔做设计时突然开窍了：
"I discovered the Mac and felt I had a connection with the people who were making this product," he recalled. “我开始了解Mac，并且觉得我和制造这个产品的那群人们在冥冥之中有种联系，”他回忆道，
"I suddenly understood what a company was, or was supposed to be." “我突然理解了公司是什么，或者说，‘应该是什么’。” |
| 原文地址：http://www.tingroom.com/lesson/qbsz/444846.html |