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By Margaret Kennedy
New Orleans, Louisiana
05 September 2006
watch report / Hollywood South
Movie production in progress
One part of the Louisiana economy not only survived Hurricane Katrina -- it has grown. VOA's Margaret Kennedy has this report on how Louisiana has become an important player in America's motion picture industry.
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Sean Penn in a promotion1 for his new film
On the set of the new movie, "All the Kings Men," you could see the usual elements of a major Hollywood production.
Except, this movie was made in Louisiana, a place some people are calling "Hollywood South."
It stars Sean Penn, Jude Law and Kate Winslet and is based on a novel about Louisiana politics in the 1930s. Filming on location was an asset. However, the production came to New Orleans because of lucrative2 tax incentives4, along with available and affordable5 technical talent and support.
In the past four years Louisiana has become the third largest center of moviemaking in the United States, behind California and New York. Louisiana got the idea from Canada after it lured6 productions away from Hollywood in the 1990s using tax incentives.
Alex Schott
Alex Schott heads the Governor's Office for Film and Television Development. "These are some productions that have shot here on the soundstage, some storyboards. 'Ray.' 'Runaway7 Jury.' They built the courtroom in the soundstage here."
Moviemakers spend money with local companies and offer employment to people working as extras and technicians.
"To the state, it's very important for the workers, the laborers," says Schott. "Because over the past few years, we've averaged about $40 million in total Louisiana payroll8 alone. If you get that TV series that shoots here over a period of eight or nine months out of the year, that's as close to full employment as you can get."
An old New Orleans high school pool was used for an upcoming film called "Pride." The story, set in Philadelphia, is about a swimming coach who leads an inner-city team to victory in the 1970s. It stars Terrence Howard.
The diversity of settings throughout Louisiana and its mild climate please producers. A sugarcane field could be in South Africa. An old roadside garage was the setting for the recent movie version of "The Dukes of Hazzard."
Malcolm Petal9
Malcolm Petal runs theLouisiana Institute of Film Technology. His company finds talent, brokers10 deals, and provides facilities such as a prop11 storage warehouse12.
"Without an incentive3 program it's almost impossible to finance films and television," says Petal. "So this really brought independent filmmaking, from a production angle, back to the United States, this Louisiana incentive."
The institute is working on plans for a large permanent technical facility in a warehouse district of New Orleans. It wants to avoid the problems it had last year, when it needed to quickly move seven productions to Shreveport and other Louisiana cities. The new facility will be adapted for potential flooding.
"It was an old railroad spur," explains Petal, "a little bit higher ground. We got about 18 inches [half a meter] of water in the flood. So we will put parking and everything underneath13, so you can put cars on the top afterwards. There's a few little things we can make it that would be smart redesign when you live in a bowl in a hurricane zone."
A graveyard14 statue
New Orleans is well known for interesting graveyards15 and strange tales about spirits and the occult. In the film "Interview with the Vampire," Brad Pitt and Tom Cruise got into ghoulish treachery filming on location at a real plantation16 called Oak Alley17. The production shot for several weeks and involved elaborate costumes and makeup18.
Zeb Mayhew manages Oak Alley, a popular tourist attraction where visitors can come by Mississippi riverboat from the city. He says the fee for a movie company to use the plantation can be up to $40,000, depending on how much normal business is disrupted by filming.
Zeb Mayhew
"It's a function of the involvement and what they intend to do when they are here," says Mr. Mayhew. "We learned this kind of the hard way when we started doing filming. They would say, 'Oh, we're going to make you a star, you are going to be in our film, and whoa, whoa, you don't want to charge us very much.' We learned early on that the camera can really hone in on the beauty of the setting of our trees or something and you don't even know you were at Oak Alley."
Until now, tourism has been the main business of New Orleans, a city known for its music and food. Tourism and its infrastructure19 were hurt badly by last year's hurricane. The make-believe world of film and television is providing real paychecks to help the city and state recover.
1 promotion | |
n.提升,晋级;促销,宣传 | |
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2 lucrative | |
adj.赚钱的,可获利的 | |
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3 incentive | |
n.刺激;动力;鼓励;诱因;动机 | |
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4 incentives | |
激励某人做某事的事物( incentive的名词复数 ); 刺激; 诱因; 动机 | |
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5 affordable | |
adj.支付得起的,不太昂贵的 | |
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6 lured | |
吸引,引诱(lure的过去式与过去分词形式) | |
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7 runaway | |
n.逃走的人,逃亡,亡命者;adj.逃亡的,逃走的 | |
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8 payroll | |
n.工资表,在职人员名单,工薪总额 | |
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9 petal | |
n.花瓣 | |
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10 brokers | |
n.(股票、外币等)经纪人( broker的名词复数 );中间人;代理商;(订合同的)中人v.做掮客(或中人等)( broker的第三人称单数 );作为权力经纪人进行谈判;以中间人等身份安排… | |
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11 prop | |
vt.支撑;n.支柱,支撑物;支持者,靠山 | |
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12 warehouse | |
n.仓库;vt.存入仓库 | |
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13 underneath | |
adj.在...下面,在...底下;adv.在下面 | |
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14 graveyard | |
n.坟场 | |
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15 graveyards | |
墓地( graveyard的名词复数 ); 垃圾场; 废物堆积处; 收容所 | |
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16 plantation | |
n.种植园,大农场 | |
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17 alley | |
n.小巷,胡同;小径,小路 | |
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18 makeup | |
n.组织;性格;化装品 | |
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19 infrastructure | |
n.下部构造,下部组织,基础结构,基础设施 | |
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