公众人物毕业演讲 第177期:桑德伯格2012哈佛商学院(2)

 　　One of the many examples Kash used to explain the concept

　　其中Kash用来解释 社交化营销 概念的例子

　　of social marketing was the lack of organ donors in this country

　　就是美国在器官捐赠方面的不足

　　which kills 18 people every single day

　　每天因此有18人死亡

　　Earlier this month

　　本月早些时候

　　Facebook launched a tool to support organ donations

　　Facebook推出了一款支持器官捐赠的工具

　　something that stems directly from Kash's work

　　这是对Kash工作的直接应用

　　Kash, wherever you are here Kash

　　无论你今天坐在哪里

　　we are all grateful for your dedication

　　我们都十分感激你的贡献

　　So, it wasn't really that long ago

　　所以 也就在不久之前

　　when I was sitting where you are

　　我坐在你们现在的位置上

　　but the world has changed an awful lot

　　但是这个世界已经变化了很多

　　My section, section B

　　我所在的小组Section B

　　tried to have HBS's first online class

　　曾尝试进行HBS的第一次在线课程

　　We had to use an AOL chat room

　　我们用的是AOL的聊天室

　　and dial up service

　　和电话拨号上网服务

　　Your parents can explain to you later what dial-up service is

　　你们的父母可以向你们解释什么是拨号上网

　　We had to pass out a list of screen names because

　　我们得给每人发一张写有我们网名的列表

　　it was unthinkable to put your real name on the internet

　　因为那时在网上用真名是件让人难以想象的事

　　And it never worked

　　不过这完全不行

　　It kept crashing and kicking all of us off

　　一直断网 我们会被踢出聊天室

　　Because the world just wasn't set up

　　因为当时的世界

　　for 90 people to communicate at once online

　　还无法让90人同时在线交流

　　For a few brief moments

　　不过有几个瞬间

　　we glimpsed the future

　　我们仿佛看到了未来

　　a future where technology would power who we are

　　一个由于科技进步让我们

　　and connect us to our real colleagues

　　和现实生活中的同事 家人和朋友

　　our real family, our real friends

　　更好地联系在一起的未来

　　It used to be that in order to reach more people

　　在过去 如果想在一天内联系到

　　than you could talk to in a day

　　比你能当面交谈更多的人

　　you had to be rich and famous and powerful

　　你要么有钱 要么有名 要么有权

　　You had to be a celebrity, a politician, a CEO

　　你得是名人 政客 或者CEO

　　But that's not true today

　　但是今天不一样了

　　Now ordinary people have voice

　　现在普通人也可以获得话语权