《名人传记》之乔布斯遗失的访谈58:追求极致并分享给同类

 　　Their products have no spirit to them. Their products have no... sort of spirit of enlightenment about them.

　　他们的产品没有灵魂和魅力

　　They are very pedestrian¹.

　　太过平庸

　　And the sad part is that most customers don't have a lot of that spirit either.

　　更让人难过的是用户居然毫无察觉

　　But the way we are going to ratch it up... our species², is to take the best, and to spread it around everybody.

　　但人活着是要追求极致，并分享给同类的

　　So that everyone grows up with better things, and start to understand the subtleties³ of these better things.

　　这样人类才能共同进步，学会欣赏更美的东西

　　And Microsoft is just... McDonalds. And that's what saddens me.

　　微软不过是另一个麦当劳，这才是我难过的原因

　　Not that Microsoft has won, but that Microsoft products don't displayed more insight⁴ and more creativity.

　　不是因为微软赢了，而是因为微软的产品缺少创意

　　So what are you doing about it? Tell us about NeXT.

　　你打算改变这种局面吗？NeXT有什么计划？

　　Well, I am not doing anything about it.

　　暂时没有。

　　Ok.

　　哦。

　　Because NeXT is too small a company to do anything about that, I am just watching it, and there's really nothing I can do about it.

　　NeXT太小了，我只能眼睁睁看着，无能为力

　　Next we talked about NeXT, the company Steve was running in 1995, which Apple was soon to buy.

　　接着我们聊到Jobs正在经营的NeXT公司

　　NeXT software would become the heart of Mac in the form of OS10.

　　NeXT被苹果收购后，很快成为Mac OS10的研发主力

1 pedestrian   

n.行人，步行者；adj.徒步的，呆板的，通俗的

参考例句：

• The criminal pushed a pedestrian down and ran away.罪犯推倒了一个行人逃跑了。
• The city built a pedestrian overpass over the highway.城里在公路上建了一座过街天桥。

2 species   

n.物种，种群

参考例句：

• Are we the only thinking species in the whole of creation?我们是万物中惟一有思想的物种吗？
• This species of bird now exists only in Africa.这种鸟现在只存在于非洲。

3 subtleties   

细微( subtlety的名词复数 )； 精细； 巧妙； 细微的差别等

参考例句：

• I think the translator missed some of the subtleties of the original. 我认为译者漏掉了原著中一些微妙之处。
• They are uneducated in the financial subtleties of credit transfer. 他们缺乏有关信用转让在金融方面微妙作用的知识。

4 insight   

n.洞察力，洞悉，深刻的见解

参考例句：

• Good teachers have insight into the problems of students.好的教师能洞察学生的问题。
• The research will provide direct insight into molecular mechanisms.这项研究将使人能够直接地了解分子的机理。