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《名人传记》之乔布斯遗失的访谈31:从“蓝盒子”到个人电脑
Woz said you called the Pope? Woz说你们给教皇打了电话？ Yeah, we did call the Pope. He, uh, he pretended to be Henry Kissinger. 没错，他冒充基辛格给教皇打电话 And we get the number of the Vatican and we called the pope. 我们
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《名人传记》之乔布斯遗失的访谈32:皆大欢喜
And although they could scavenge most of the parts as well, 虽然他们也能弄到零件 they didnt have the sort of skills to build them that we had acquired by training ourselves through building them. 但他们不具备制作经验和技能 So w
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《名人传记》之乔布斯遗失的访谈33:何乐而不为呢？
We never thought of this before, so we then kicked this around, 我们从没想过出售整机，不过还是答应了 we thought Why not? Why not try this? 何乐而不为呢？ And so I spent the next several days on the phone talking with electron
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《名人传记》之乔布斯遗失的访谈34:实现彩色图形界面
We were designing the Apple II. And we really had some, 当时我们正在设计Apple II some much higher ambitions for the Apple II. 我们对它充满了期待 Woz's ambitions were he wanted to add color grahpics. Woz希望实现彩色图形界面
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《名人传记》之乔布斯遗失的访谈35:干一番大事业
And he a bit invest in oiling and gas deals and kind of staying at home, doing that sort of thing. 他在家投资石油、天然气之类的生意 And he, I think, was, was kind of ask him get back into something. And Mike and I hit it off very well
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《名人传记》之乔布斯遗失的访谈36:生意场上奇怪的现象
er you know, throughout the years in business, I found something, 在生意场多年，我发现一个现象 which was I always ask why we do things, 我做事前总问为什么 and the answers you inevitably get are oh thats just the way its done, 可
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《名人传记》之乔布斯遗失的访谈37:一种思考方式
Not rocket science? 不是什么深奥的技术？ Its not rocket science. 不是 Now...when you were first coming in contact with these computers and inventing them before the HP1900, 最早接触HP1900时 you do talk about writing programs. 你谈到
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《名人传记》之乔布斯遗失的访谈38:钱不是最重要的
I learned APL, you know, obviously, is part of the reason why I'm going through life sideways. 我学了APL，很明显它丰富了我的人生 Was it you look back and consider it, enriching experience that taught you to think in a different way, or
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《名人传记》之乔布斯遗失的访谈39:一个很棒的创意
Central to the development of the personal computers was the pioneering work being done at Xerox Palo Alto Research Center, which Steve first visited in 1979. 1979年乔布斯第一次拜访施乐Palo Alto研究中心, 在PC成形之初，Palo Alto研究
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《名人传记》之乔布斯遗失的访谈40:百事公司谁最有发言权？
But there were two visits you saw and you brought some people back with you, 听说你去参观了两次，第二次你带了些人去 and what happened the next time, they made you cool your heels for a while. 对方是不是让你们坐了冷板凳？
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《名人传记》之乔布斯遗失的访谈41:产品部门的人被边缘化
When you have a monopolies market share, the company is not any more successful. 这些已经垄断市场的公司很难靠新产品提高业绩 So the people who can make the company more successful are sales and marketing people. 要想提高业绩还
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《名人传记》之乔布斯遗失的访谈42:如何将灵感付诸行动？
Sure. You mentioned IBM, when IBM entered the market, was that a daunting thing for you at apple? 的确如此。你提到IBM，IBM进入PC市场是不是对苹果构成了威胁？ Oh sure. I mean here was apple, you know a 1 billion dollar company,
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《名人传记》之乔布斯遗失的访谈43:流程和制度做不出好产品
I finally got fed up and just went outside and found David Kelly design, 把我搞烦了，我找到David Kelly设计公司 I asked him to design me a mouse in 90 days and we had a mouse that we can build for 15 bucks and that was phenomenally reliab
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《名人传记》之乔布斯遗失的访谈44:背离苹果的企业文化
So we had a little bit of that problem at apple. 苹果也有这方面的问题 And that problem eventually resulted in the Lisa, which had its moment of brilliance, 这些问题最终导致Lisa电脑失败 in a way it was very far ahead at its timeb
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《名人传记》之乔布斯遗失的访谈45:工作的热情和独特的想法
No one else thought so, but it turned out we were right. 其他人并不这样想，但事实证明我们做的没错 And as we evolved the Mac, it became very clear that, this was also a way of re-inventing Apple. 在研发Mac的过程中，我越发觉
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