Now ； that American films can be easily accessed to, it goes without saying that people in other countries can have more opportunities to know more about the American culture since films are frequently refered to as the carrier of a particular culture. Thus, some people welcome these decreasing differences among countries without any reservations in the wish to see a better chance to link the cultures among individual countries, which appear to be the greatest merit steming from it.

　　But pause and reflect. This kind of chance for communication may not seem so surpring after considering some disheartening facts indicating that ； the potential demerits may well outweigh the relatively weak merits. To be exact, globalization, in its powerful extension of market principles, by highlighting the culture of ； economically powerful nations, has created new forms of inequality. Just look at several figures youll have a more clear idea on this point: 90% of the worlds languages are not represented on the Internet； Some 5 countries monoplize the world cultural industries trade and in the field of cinema, for instance, 88 countries out of 185 in the world have never had their own film production. Therefore, it has understandably ignited severe anxiety and confrontation in almost every comparatively powerless country, thereby fostering cultural conflict rather than cultural pluralism.

　　In a nutshell, this phenomenon, in some sense, depicts what is called "cultural hegemony" by some sociologists and thus contains several disquieting factors which will inexorably destroy the naive wish of some people about a better world where communication are much more easily to handle.