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Hollywood blockbuster Transformers 4 has set records for its massive box office returns. But it’s also drawing massive controversy1. The Wulong Scenic2 Area in southwest China’s Chongqing municipality has sued the makers3 of the movie for not crediting the location as promised.
For more on this issue, we're joined in the studio by Li Xi, Professor from Beijing foreign studies university.
Q1: What is this lawsuit4 actually about -- is it about marketing5 or defending legal rights?
Q2: What lessons does this case offer Chinese companies?
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1 controversy | |
n.争论,辩论,争吵 | |
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2 scenic | |
adj.自然景色的,景色优美的 | |
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3 makers | |
n.制造者,制造商(maker的复数形式) | |
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4 lawsuit | |
n.诉讼,控诉 | |
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5 marketing | |
n.行销,在市场的买卖,买东西 | |
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