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(单词翻译:双击或拖选)
New Delhi
28 April 2008
The Indian Hindi language movie industry - popularly known as Bollywood - is stepping up its fight against film piracy1 both at home and overseas. As Anjana Pasricha reports from New Delhi, Bollywood films lose billions of dollars because of infringement2 of copyright laws.
In a busy market in Central Delhi, pirated CDs and DVDs of popular Hindi movies produced by the Mumbai-based Bollywood film industry are freely available.
Ask a shop owner for DVDs of the latest Hindi movie hits and he produces them from under the counter. A quick bargain drives down the price from two dollars to just a dollar and a half.
Infringement of copyright laws is rampant3 in India, where Bollywood's colorful stories, peppered with song and dance, are a rage.
A recent study estimates that India's entertainment industry loses $4 billion, and 800,000 jobs, each year, because of piracy.
These losses are not unique to India. Piracy is also a growing problem in Western countries, like the United States and Britain, which are home to large Indian populations. For these people, Bollywood films provide an important cultural link with their homeland.
Film Federation4 of India Secretary Supran Sen says tens of thousands of people in these countries buy illegal DVDs of Hindi films. He says these are easily available in small retail5 stores, usually owned by Indians.
"There are certain pockets where we have a sizable population of Indians, but then there are no theatrical6 releases there," Sen explained. "I do not know what is the reason. Those Indians would definitely like to see the films. So, in that scenario7, they are bound to take certain films, certain cassettes which may not be legally released there."
The Western markets have become so big that Bollywood film producers are basing some of their biggest blockbusters on Indians living overseas.
In Mumbai, Komal Nahata is publisher of a Bollywood trade magazine called "Film Information." He says Hindi movies casting top stars earn big money in countries such as the United States and Great Britain.
"In some cases, the overseas market is almost as huge as the Indian market," Nahata noted8. "Which means theatrical revenues - 50 percent of the revenues come from India and 50 percent sometimes from the overseas circuit, alone."
The huge scale of the problem has prompted Bollywood to step up the fight against piracy both at home and overseas.
On a recent visit to Washington, Indian filmmakers urged American enforcement agencies to help plug the losses suffered by them.
An advocacy group, the U.S.-India Business Council, and American film companies are collaborating9 with Bollywood to combat piracy by raising awareness10 of the problem with American authorities.
And, as Hollywood promises to help Bollywood's efforts to curb11 piracy in the United States, Bollywood says it will do the same for American movies in India, which also lose revenue because of piracy.
In India, Bollywood is urging authorities to take more stringent12 action against copyright violators.
New Delhi based lawyer Chander Lall represents the American Motion Pictures Association in India. He says, a decade ago, enforcement agencies treated piracy more as an economic rather than a criminal offense13, and action against offenders14 was slow. But he says that is changing.
"They have realized that copyright piracy has almost 800 percent profit margins," Lall said. "So all elements who are indulging in heinous15 crimes are all now dealing16 with pirated software and pirating copyright works. So there is a change. The magistrates17 are getting more sensitive to the fact that this is a very serious crime. Police is getting sensitized to it. As the industry raises its voice it is being heard by different elements. So, it is changing, slowly but surely."
But Bollywood wants faster change. It is asking authorities to create a separate police and judicial18 system to enforce copyright laws in India, because it says India's judicial system moves too slowly to be effective.
Bollywood is the world's most prolific19 film industry, producing more than 800 films every year. Its global audience is estimated at 3.5 billion people. But, is probably much larger, if the audiences for pirated movies are also taken into account.
1 piracy | |
n.海盗行为,剽窃,著作权侵害 | |
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2 infringement | |
n.违反;侵权 | |
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3 rampant | |
adj.(植物)蔓生的;狂暴的,无约束的 | |
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4 federation | |
n.同盟,联邦,联合,联盟,联合会 | |
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5 retail | |
v./n.零售;adv.以零售价格 | |
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6 theatrical | |
adj.剧场的,演戏的;做戏似的,做作的 | |
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7 scenario | |
n.剧本,脚本;概要 | |
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8 noted | |
adj.著名的,知名的 | |
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9 collaborating | |
合作( collaborate的现在分词 ); 勾结叛国 | |
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10 awareness | |
n.意识,觉悟,懂事,明智 | |
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11 curb | |
n.场外证券市场,场外交易;vt.制止,抑制 | |
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12 stringent | |
adj.严厉的;令人信服的;银根紧的 | |
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13 offense | |
n.犯规,违法行为;冒犯,得罪 | |
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14 offenders | |
n.冒犯者( offender的名词复数 );犯规者;罪犯;妨害…的人(或事物) | |
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15 heinous | |
adj.可憎的,十恶不赦的 | |
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16 dealing | |
n.经商方法,待人态度 | |
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17 magistrates | |
地方法官,治安官( magistrate的名词复数 ) | |
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18 judicial | |
adj.司法的,法庭的,审判的,明断的,公正的 | |
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19 prolific | |
adj.丰富的,大量的;多产的,富有创造力的 | |
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