VOA标准英语2011--Company Founders Reveal Secrets of Succe

Company Founders² Reveal Secrets of Success

The recent worldwide economic slowdown, plus some spectacular business failures and criminal scams, have made investors³ cautious. But every day, entrepreneurs still come up with new ideas that get funded, often with an infusion⁴ of money from speculative⁵ investors called "venture capitalists."
Studies show that two-thirds of new businesses fail and disappear within 10 years. Yet there are countless⁶ stories of entrepreneurs who have come back from bankruptcy⁷ or worse, reinvented themselves, and reaped millions of dollars. For instance, New York tycoon⁸ Donald Trump⁹, who's rumored¹⁰ to be considering a run for president next year, lost a fortune in the casino business and made it back and more in real estate.
In a new book, called "How They Did It," Robert Jordan - who himself has launched and grown several companies - interviews 45 other successful company founders to learn their secrets of success.
All of them share one trait, Jordan says. It's resilience. "These entrepreneurs all faced at least one crisis that should have stopped them in their tracks," he writes. "Instead, they bounced back stronger, smarter, leaner, and meaner than before."
How? Here are four tips from the book:
Don't be embarrassed to hire people better than yourself.
Hire people who are nice, not just smart. "If you hire people who are smart but jerks," one founder¹, Ronald Galowich, told Jordan, "they'll just hire more smart jerks."
Make your employees shareholders¹¹, Biomet executive Dane Miller¹² suggests. "Give stock options to everyone at your company - all the way to the janitor¹³. When employees have a sense of ownership, it creates a kind of self-enforcement process."
When all else fails, just start over. "What doesn't work, throw away," Jordan writes. "And what does work, run with it."

1 Founder   

n.创始者，缔造者

参考例句：

• He was extolled as the founder of their Florentine school.他被称颂为佛罗伦萨画派的鼻祖。
• According to the old tradition,Romulus was the founder of Rome.按照古老的传说，罗穆卢斯是古罗马的建国者。

2 founders   

n.创始人( founder的名词复数 )

参考例句：

• He was one of the founders of the university's medical faculty. 他是该大学医学院的创建人之一。 来自辞典例句
• The founders of our religion made this a cornerstone of morality. 我们宗教的创始人把这看作是道德的基石。 来自辞典例句

3 investors   

n.投资者，出资者( investor的名词复数 )

参考例句：

• a con man who bilked investors out of millions of dollars 诈取投资者几百万元的骗子
• a cash bonanza for investors 投资者的赚钱机会

4 infusion   

n.灌输

参考例句：

• Old families need an infusion of new blood from time to time.古老的家族需要不时地注入新鲜血液。
• Careful observation of the infusion site is necessary.必须仔细观察输液部位。

5 speculative   

adj.思索性的，暝想性的，推理的

参考例句：

• Much of our information is speculative.我们的许多信息是带推测性的。
• The report is highly speculative and should be ignored.那个报道推测的成分很大，不应理会。

6 countless   

adj.无数的，多得不计其数的

参考例句：

• In the war countless innocent people lost their lives.在这场战争中无数无辜的人丧失了性命。
• I've told you countless times.我已经告诉你无数遍了。

7 bankruptcy   

n.破产；无偿付能力

参考例句：

• You will have to pull in if you want to escape bankruptcy.如果你想避免破产，就必须节省开支。
• His firm is just on thin ice of bankruptcy.他的商号正面临破产的危险。

8 tycoon   

n.有钱有势的企业家，大亨

参考例句：

• The tycoon is on the verge of bankruptcy.那名大亨濒临破产的边缘。
• The tycoon has many servants to minister to his needs.那位大亨有很多人服侍他。

9 trump   

n.王牌，法宝；v.打出王牌，吹喇叭

参考例句：

• He was never able to trump up the courage to have a showdown.他始终鼓不起勇气摊牌。
• The coach saved his star player for a trump card.教练保留他的明星选手，作为他的王牌。

10 rumored   

adj.传说的，谣传的v.传闻( rumor的过去式和过去分词 )；[古]名誉；咕哝；[古]喧嚷

参考例句：

• It is rumored that he cheats on his wife. 据传他对他老婆不忠。 来自《简明英汉词典》
• It was rumored that the white officer had been a Swede. 传说那个白人军官是个瑞典人。 来自辞典例句

11 shareholders   

n.股东( shareholder的名词复数 )

参考例句：

• The meeting was attended by 90% of shareholders. 90%的股东出席了会议。
• the company's fiduciary duty to its shareholders 公司对股东负有的受托责任

12 miller   

n.磨坊主

参考例句：

• Every miller draws water to his own mill.磨坊主都往自己磨里注水。
• The skilful miller killed millions of lions with his ski.技术娴熟的磨坊主用雪橇杀死了上百万头狮子。

13 janitor   

n.看门人，管门人

参考例句：

• The janitor wiped on the windows with his rags.看门人用褴褛的衣服擦着窗户。
• The janitor swept the floors and locked up the building every night.那个看门人每天晚上负责打扫大楼的地板和锁门。