《新课标高中英语》紧扣高考，尤其紧扣近几年的高考命题趋势，全面系统地对高中阶段的英语知识进行了详尽的讲解，并使用了大量典型的例子以说明概念或规则；我们还尽量以一目了然的框架和简单明了的语言展现给读者清晰的语言结构；丛书各分册所选用试题典型、新颖，富有启发性。内容选择上既注意重点、难点、常考点，更注意英语知识的必要拓展、相互联系，密切关注新的命题特点，重视新的命题方向，充分体现高考英语学科能力测试与综合能力测试的要求。
THE GUINNESS BOOK OF WORLD RECORDS In 1951, the then director of the Guinness Brewery, Sir Hugh Beaver, wanted to settle an argument about the fastest bird in Europe. After talking to his friends, he concluded that a book which answered such questio...
ARE YOU EXPERIENCED? Hey man, try that 360 again! It is Saturday afternoon and a group of teenagers are trying new tricks on the park's skating ramp. Every weekend, after finishing their homework, Lin Yong and about a dozen of his friends grab their...
Starting a stamp collection is easy and not very expensive. Before you start, you need to decide what kind of stamps you want to collect. Most people collect stamps that have something to do with what they are interested in: a certain country, a type...
Trade and curiosity have often formed the foundation for mankind's greatest endeavour. To people of early civilisations, the world map was a great puzzle. Marco Polo's stories inspired Christopher Columbus and other European explorers to search for s...
By the middle of the 1920s the farthest corners of the earth had already been explored: the continents and the oceans had been mapped, the North and South Poles had been reached, and the origins, of the world's major rivers had been discovered. All t...
THE UNKNOWN SOUTHERN LAND The unknown southern land was an imaginary continent, appearing on European maps from the fifteenth to the eighteenth century. It was first put there by a Greek map maker in the first century AD. He believed that south of t...
THE PORTRAZT OF A NATION Modem Australia is made up of six states and two territories: Western Australia, South Australia, Queensland, New South Wales, Victoria, Tasmania, Australian Capital Territory and Northern Territory. Australia is surrounded...
Australia is as old as time. It was probably once connected to South America, but the continents separated as the earth's plates moved. Having been separated from other continents for millions of years, Australia has many plants and animals that cann...
Australia was discovered about 53,000 years ago. It is possible that the first people crossed into Australia from Asia on a great land bridge when the water level of the oceans was lower. The first Australians are often called Aborigines, which means...
Before the eighteenth century, botany was merely a branch of medicine. Until then, mostly doctors and surgeons studied herbs. Attempts had been made by others to classify plant species into groups, but the breakthrough came with the work of Carl Lin...
In his youth Charles Darwin enjoyed all the freedom to experiment and do whatever he liked. The study of physics, chemistry, and later botany, was his hobby. At the age of 22, Darwin was invited to join the scientific expedition on the Beagle. During...
The study of natural history is not something to be left to biologists. In fact, their capacity in terms of the time they can spend away from their offices is very limited. Even if all professors in universities and research institutes could devote a...
Ads are tbund almost everywhere -- they are broadcast on TV and over the radio, posted on the Intemet and printed in newspapers and on posters in our cities. Advertising is a highly developed industry. The develooment of radio, television and other m...
Talk is cheap, but in the world of advertising, the right word at the right time can make millions. The language used in ads differs from ordinary language. Ad-makers choose words and brand names very carefully in order to create a positive image of...
PLANNING AN ADVERTISING CAMPAIGN The planning of an advertising campaign usually begins long before the product is introduced to customers. Advertisement professionals meet with representatives of the company to discuss how the product should be pre...
