原汁原味商务英语播客 第37课:打"无约电话"(下)

 　　This is the last in our three-part Business English Podcast series¹ on cold calling. In today’s lesson, you’ll learn how to deal with several typical kinds of objections³ that a potential customer might raise.

　　这是关于“无约电话”的三节课中的最后一节。在今天的课程中，你将学到如何处理潜在客户可能提出的典型的几种反驳。

　　When Steve first asked for an appointment, Linda didn’t agree right away, did she? As you know, it’s normal for even a good prospect⁴ to give you one or two negative responses, so it’s important to be ready to deal with these and “turn them around” skillfully.

　　当Steve首先提出见次面试，Linda并没有马上同意，她同意了吗？众所周知，一个好的希望带给你一，两个消极的反应也是正常的。所以要准备好处理这些异议并有技巧地让她们“回心转意”，这是十分重要的。

　　Today we’ll be listening to the last part of the cold calling dialogue between Linda and Steve. As you listen, pay attention to how Steve turns around Linda’s objections.

　　今天我们将要学习Linda 和Steve之间打“无约电话”的最后一部分，听录音时，要注意Steve是如何让Linda不再反对他。

　　Along the way, try to answer the following listening questions.

　　1. When Steve asks for an appointment, what is Linda’s first response?

　　2. What is Linda’s second objection²?

　　3. How does Steve deal with Linda’s objections?

1 series   

n.连续；系列

参考例句：

• The students have put forward a series of questions.学生们提出了一系列问题。
• He gave forth a series of works in rapid succession.他很快连续发表了一系列的作品。

2 objection   

n.厌恶，异议，反对；反对的理由

参考例句：

• None of them raised any objection.他们谁也没提出反对意见。
• Please present your objection to the plan.请提出反对这个计划的理由。

3 objections   

n.反对( objection的名词复数 )；异议；厌恶；反对的理由

参考例句：

• I think we can safely dismiss their objections. 我认为我们对他们的异议完全可以不予理会。
• The chairman overrode the committee's objections and signed the agreement. 主席不顾委员会的反对，径行签署了协议。

4 prospect   

n.前景，前途；景色，视野

参考例句：

• This state of things holds out a cheerful prospect.事态呈现出可喜的前景。
• The prospect became more evident.前景变得更加明朗了。