推销信

Ⅱ. Sales Letters
     推销信
     The sales letter is a form of advertising¹. It aims to sell particular kinds of goods or services to selected types of customers.

     Specimen² Letters

1. Ordinary Sales
     一般性推销

Dear Sirs,

     We are pleased to send you with this fax a copy of our catalogue for SL-VS501 Video CD Player. The high quality of our products is well known and universally acknowledged and we are confident that a trial order would convince you that the goods we are offering are excellent value for money.

     In order to popularize these products, all the catalogue prices are subjected to a special discount of 10% during this month only.

     We are offering you goods of the very highest quality on unusually generous terms and would welcome your earliest orders.

     Yours faithfully,

     Notes

1. universally adv. 普遍地，广泛地

2. acknowledge v. t. (1)承认；(2)告知收到（信件、礼物等）
     It is universally acknowledged that the quality of our goods is of first-grade. 大家一致公认我方产品的质量是一流的。
     We acknowledge the receipt of your letter of September 15. 我们收到了你方9月15日的来信。

3. trial order 试订（货）

4. popularize v. t. 普及；推广

2. Trying to Sell with Samples
     试图凭样推销

Dear Sirs,

     DBC-3 U.S. Dollar Bank Note Checker has an excellent security level against so called "Super Dollars" issued after 1988(1988, 1990, 1993).

     According to the Test Report from the authorized³ counterfeit⁴ department of German Bank and the Russian Authority, DBC-3 recognized all counterfeits⁵ (More than 2,000 counterfeits including over 700 Super Dollars).

     DBC-3 can recognize New 100 U.S. Dollars in 1996 by using "New EP-POM".

     DBC-3 displays total bills and amount and indicates denomination⁶ of recognized bank note.

     ·Specifications
     __________________________________________
     | |U.S. Dollars |
     | |denominations: 1,2,5,10 applicable to all bank notes |
     | |denominations: 20,50,100 applicable to bank notes issued|
     |Applicable bank notes|on and after 1988, (1988,1990,1993) |
     | |New 1996 U.S. 100 Dollar is available |
     |_____________________|_________________________|
 | Checking speed |60 bills/min |
     |_____________________|_________________________|

     ______________________________________________
     |Display | Front| Denomination of recognized bank note. |
     | | Top | Total bills and amount of recognized bank notes.|
     |__________________|______|______________________|
 |clear button | Clears display of total bills and amount |
     |_________________________|______________________|
 |Inserton direction | Only one direction |
     | | ·face up |
     | | ·length ways |
     | | ·Treasury seal in front |
     |_________________________|______________________|
 |Alarm | Out-of-recognition bank notes are returned |
     | | to front side with sounding of alarm buzzer⁷ |
     | | and error-code displays. |
     |_________________________|______________________|
 |Power requirement | AC 100-120v, 200-240v, 50/60HZ |
     |_________________________|______________________|
 |Power consumption | 50VA |
     |_________________________|______________________|
 |Dimension | 145(W) × 176(H) × 298(D)mm |
     |_________________________|______________________|
 |Weight | 3,5kg(7.8Lbs) |
     |_________________________|______________________|
 ·Specifications subject to change without notice.

     How about letting us bring our machine in for a demonstration⁸? I will call your secretary and see if I can make an appointment with you.

     Yours sincerely,

     Notes

1. bank note checker 验钞机

2. Super Dollars 超级美元（一种伪钞）

3. counterfeit a. 伪告的，假冒的
     n. 伪造品

4. EP-POM 芯片

5. denomination n. （钱币等的）单位，面额

6. face up 正面向上

7. length ways 竖向放入

8. error-code 错误代码
 

1 advertising   

n.广告业；广告活动 a.广告的；广告业务的

参考例句：

• Can you give me any advice on getting into advertising? 你能指点我如何涉足广告业吗?
• The advertising campaign is aimed primarily at young people. 这个广告宣传运动主要是针对年轻人的。

2 specimen   

n.样本，标本

参考例句：

• You'll need tweezers to hold up the specimen.你要用镊子来夹这标本。
• This specimen is richly variegated in colour.这件标本上有很多颜色。

3 authorized   

a.委任的，许可的

参考例句：

• An administrative order is valid if authorized by a statute.如果一个行政命令得到一个法规的认可那么这个命令就是有效的。

4 counterfeit   

vt.伪造，仿造；adj.伪造的，假冒的

参考例句：

• It is a crime to counterfeit money.伪造货币是犯罪行为。
• The painting looked old but was a recent counterfeit.这幅画看上去年代久远，实际是最近的一幅赝品。

5 counterfeits   

v.仿制，造假( counterfeit的第三人称单数 )

参考例句：

• Objects and people looked like counterfeits of themselves. 各种人和事好象都给自己披上了伪装。 来自辞典例句
• We have seen many counterfeits, but we are born believers in great men. 我们见过许多骗子，但是我们天生信赖伟人。 来自辞典例句

6 denomination   

n.命名，取名，(度量衡、货币等的)单位

参考例句：

• The firm is still operating under another denomination.这家公司改用了名称仍在继续营业。
• Litre is a metric denomination.升是公制单位。

7 buzzer   

n.蜂鸣器；汽笛

参考例句：

• The buzzer went off at eight o'clock.蜂鸣器在8点钟时响了。
• Press the buzzer when you want to talk.你想讲话的时候就按蜂鸣器。

8 demonstration   

n.表明，示范，论证，示威

参考例句：

• His new book is a demonstration of his patriotism.他写的新书是他的爱国精神的证明。
• He gave a demonstration of the new technique then and there.他当场表演了这种新的操作方法。