加国大学推“热吻”宣传片引热议

 　　A Canadian college has come under fire after filming two students kissing against the bookshelves of an on-campus library for a new promotional video that has been likened to a 'beer commercial'.

　　加拿大一所大学近日推出新的招生宣传片，其中一幕是一对情侣在图书馆的书架旁热吻，此举引发了网友们的热议，有人认为这部宣传片堪比“啤酒广告”。

　　In the video, dozens of attractive teenagers are captured solving math problems on a board, carrying out scientific research and discussing financial statistics to promote the University of Moncton.

　　宣传片中出现了很多俊男靓女，他们在白板前解决数学题，或在进行科学研究，或在探讨金融统计数字。

　　However, they are also seen playing as hard as they work - from participating in a football game and dancing at a music concert with friends to attending a beach party at sunset.

　　不过，他们的课余生活也同样精彩——参加足球赛、在音乐会上狂欢跳舞，甚至举行日落海滩派对。

　　热吻

　　In one short clip, a male and female student are even filmed hooking up in the university's library, as a narrator emphasizes that the French language is good reason to attend the New Brunswick college.

　　其中一个片段是男女在大学图书馆里忘情热吻，而旁白还在强调说法语是读新布朗斯维克学院的充分理由。

　　'At the University of Moncton, our language is our pride. A force. It's a language of progress, of affairs. And other affairs,' the male narrator says in French, as the couple kiss amid the library stacks.

　　这对情侣在图书馆书堆中接吻时，旁白用法语这样说道，“在麦克敦大学，语言就是我们的资本，也是一种力量。法语是一种进步的语言、实用的语言，也是艳遇中不可缺少的语言。”

　　The steamy footage has sparked outrage¹ among the university's professors and librarians, with many deeming it 'pathetic', 'similar to selling beer' and attracting the wrong sort of students.

　　这样的画面激起了大学教授和图书馆员们的愤怒，他们批评影片的宣传手法“可悲”以及“太像啤酒广告”，根本无法吸引用心学术的学生。

　　Speaking to CBC News, Marie-Noelle Ryan, president of the university's association of librarians and professors, declared: 'It’s the way it’s like selling the university, like it’s a beer product.'

　　玛丽·诺艾尔·瑞安是图书馆员学会的主席兼大学教授，她公开表示：“这种宣传方式就像在兜售大学，把大学当成了啤酒这种商品。”

　　She added: 'It’s not the way that you will recruit serious students and people who really want to learn and have good diplomas.'

　　她补充道：“这样的方法吸引不到严谨求学的学生，也吸引不到有意追求学术成就的学生。”

　　Student Simon Paulin agreed, saying: 'I can understand how they are trying to bring popularity to it because young people think about it a lot. But still I don't think they should focus on that.

　　学生西蒙·波林赞同地说：“我能理解宣传片这样拍是为了吸引眼球，因为年轻人都会关注这些。但我认为学校不应该将重点放在这里。

　　'It's not really professional, cause we're here to learn.'

　　“这样做很不专业，因为我们到这里主要是为了学习。”

　　Some social media users also criticized the advertising² campaign for its 'sexy' theme, with one woman, with the handle @MLISmeg, tweeting: 'Disappointing representation/use of the #library.'

　　一些网友也在社交媒体上对用性感的主题来做广告表示不满。一位名为@MLISmeg的女士在推特上说：“如此使用图书馆一词，实在令人失望。”

　　Another woman, Jeanne Fontaine Corm, wrote: 'Not the way I'd want to promote a university. What's the message here?'. And one man joked: 'University of Moncton offering dental degrees.'

　　另一位名为Jeanne Fontaine Corm的女网友写到：“这不是我赞成的大学宣传方式。这段影片到底想告诉我们什么？”还有网友调侃说：“麦克敦大学想宣传它提供牙医学位。”

　　However, others claimed the footage was a 'smart' and 'fun' way to target potential students.

　　然而，也有人认为影片“聪明”而“风趣”地瞄准了潜在学生的市场。

　　One man, using the handle ?@Darlaten, tweeted: 'I love the University of Moncton 'kissing' ad. It is hilarious³ to see the hatred⁴ towards it too.'

　　一名名为@Darlaten的男士在推特上写：“我很爱麦克敦大学推出的‘热吻’广告，那些抨击它的言论很滑稽。”

　　Student Sebastein Mallet⁵ added: 'I thought that's awesome⁶. I really enjoyed it.'

　　学生塞巴斯蒂安·马利特（Sebastein Mallet）也表示：“我认为短片真的很棒，我很喜欢。”

　　The video, which the college has defended, will shortly air on Radio-Canada television.

　　校方表示这则视频没有问题，它不久将在加拿大广播公司（Radio-Canada television）上播放。

　　It is due to play until the end of March.

　　这则视频将一直播放到三月底。

　　Vocabulary：

　　liken: 比拟

　　hook up: (与某人) 相恋

　　stacks: 书库

　　steamy: 色情的

　　footage: 片段镜头

1 outrage   

n.暴行，侮辱，愤怒；vt.凌辱，激怒

参考例句：

• When he heard the news he reacted with a sense of outrage.他得悉此事时义愤填膺。
• We should never forget the outrage committed by the Japanese invaders.我们永远都不应该忘记日本侵略者犯下的暴行。

2 advertising   

n.广告业；广告活动 a.广告的；广告业务的

参考例句：

• Can you give me any advice on getting into advertising? 你能指点我如何涉足广告业吗?
• The advertising campaign is aimed primarily at young people. 这个广告宣传运动主要是针对年轻人的。

3 hilarious   

adj.充满笑声的，欢闹的；[反]depressed

参考例句：

• The party got quite hilarious after they brought more wine.在他们又拿来更多的酒之后，派对变得更加热闹起来。
• We stop laughing because the show was so hilarious.我们笑个不停，因为那个节目太搞笑了。

4 hatred   

n.憎恶，憎恨，仇恨

参考例句：

• He looked at me with hatred in his eyes.他以憎恨的眼光望着我。
• The old man was seized with burning hatred for the fascists.老人对法西斯主义者充满了仇恨。

5 mallet   

n.槌棒

参考例句：

• He hit the peg mightily on the top with a mallet.他用木槌猛敲木栓顶。
• The chairman rapped on the table twice with his mallet.主席用他的小木槌在桌上重敲了两下。

6 awesome   

adj.令人惊叹的，难得吓人的，很好的

参考例句：

• The church in Ireland has always exercised an awesome power.爱尔兰的教堂一直掌握着令人敬畏的权力。
• That new white convertible is totally awesome.那辆新的白色折篷汽车简直棒极了.