2015年CRI Australia Looks to Chinese Elderly Care Market

 

We all get old one day. But China, the world's most populous¹ country, is probably ageing faster.

According to Hao Fuqing, a senior official from National Development and Reform Commission, China has galloped² towards an aged³ society since the turn of the 21st century.

"So far, we have 212 million senior citizens over the age of 60, accounting⁴ for 15% of the whole population. Presumably, by 2020, the number of elderly in China will reach 243 million. Coming to 2050, the amount may jump to 300 million."

Although many worry about a prospective⁵ labor⁶ shortage and acute transformation⁷ of the society, China's aging profile may not be a bad omen⁸ for businesses.

Susan Malone is the managing director of Independent Management Group, an Australian company providing senior living consulting service. She has been the eye-witness of the birth of elderly care market in the country.

“Six years ago, when I came to the early conferences that were being held, there were very small conferences. If people from the development sector⁹ said to me: 'What do you do?' I said: 'Senior's living.' Then (they responded with) 'What? What is that?' And now when you say senior's living, (they would say) 'what a growing market! How wonderful! Could we talk?'"

Malone's firm is not the only foreign senior care provider that scents¹⁰ the emerging market.

Peter Hennessy works for a retirement¹¹ community catering¹² for overseas Chinese. After successfully opening operations in Malaysia and Indonesia, the company is looking forward to scale up.

"(At the) present time, we have been looking in China, Huangzhou and also Wuhan. We have had approaches to go and getting (got) involved with partners there. Whether it is a working model already (established) for Australian aged care facility, or retirement living facility in Shanghai, I am going to look at that. "

However, there are certain elements that may hinder entrants.

Dean of the Institute of Health Industry from Beijing Geely University, Dr Wu Danxing, points out that although the sheer number of seniors in China promises a lucrative¹⁴ future, the widespread stereotypes¹⁵, absence of qualified¹⁶ staff plus the deficiency of standards and regulation prevents foreign firms from moving forward.

"China has its unique characteristics. We cannot let our current strategy be continued but at same time, blindly following other countries is no-go. We cannot be commercialized like America, or learn from welfare states. What we could draw on from Australia is how it built up its aged care system."

But Michael Clifton, a Minister from the Australian Embassy to China, remains¹⁷ optimistic.

"In social context, the challenges are precisely¹⁸ the challenges that Australia faces but all be on a much lesser¹⁹ scale. So whether it is skill training, facility operation, architecture design, all these various elements of health care sector are growing and developing in Australia and they are at the stage where they want to take that expertise²⁰ offshore²¹. As China's been such a large market, it's about learning, it's about investing into the future. "

According to the recently released five-year plan, China will fully¹³ open its elderly care sector in the near future.

CRI's Yu Yang reporting.

1 populous   

adj.人口稠密的，人口众多的

参考例句：

• London is the most populous area of Britain.伦敦是英国人口最稠密的地区。
• China is the most populous developing country in the world.中国是世界上人口最多的发展中国家。

2 galloped   

（使马）飞奔，奔驰( gallop的过去式和过去分词 )； 快速做[说]某事

参考例句：

• Jo galloped across the field towards him. 乔骑马穿过田野向他奔去。
• The children galloped home as soon as the class was over. 孩子们一下课便飞奔回家了。

3 aged   

adj.年老的，陈年的

参考例句：

• He had put on weight and aged a little.他胖了，也老点了。
• He is aged,but his memory is still good.他已年老，然而记忆力还好。

4 accounting   

n.会计，会计学，借贷对照表

参考例句：

• A job fell vacant in the accounting department.财会部出现了一个空缺。
• There's an accounting error in this entry.这笔账目里有差错。

5 prospective   

adj.预期的，未来的，前瞻性的

参考例句：

• The story should act as a warning to other prospective buyers.这篇报道应该对其他潜在的购买者起到警示作用。
• They have all these great activities for prospective freshmen.这会举办各种各样的活动来招待未来的新人。

6 labor   

n.劳动，努力，工作，劳工；分娩；vi.劳动，努力，苦干；vt.详细分析；麻烦

参考例句：

• We are never late in satisfying him for his labor.我们从不延误付给他劳动报酬。
• He was completely spent after two weeks of hard labor.艰苦劳动两周后，他已经疲惫不堪了。

7 transformation   

n.变化；改造；转变

参考例句：

• Going to college brought about a dramatic transformation in her outlook.上大学使她的观念发生了巨大的变化。
• He was struggling to make the transformation from single man to responsible husband.他正在努力使自己由单身汉变为可靠的丈夫。

8 omen   

n.征兆，预兆；vt.预示

参考例句：

• The superstitious regard it as a bad omen.迷信的人认为那是一种恶兆。
• Could this at last be a good omen for peace?这是否终于可以视作和平的吉兆了？

9 sector   

n.部门，部分；防御地段，防区；扇形

参考例句：

• The export sector will aid the economic recovery. 出口产业将促进经济复苏。
• The enemy have attacked the British sector.敌人已进攻英国防区。

10 scents   

n.香水( scent的名词复数 )；气味；（动物的）臭迹；（尤指狗的）嗅觉

参考例句：

• The air was fragrant with scents from the sea and the hills. 空气中荡漾着山和海的芬芳气息。
• The winds came down with scents of the grass and wild flowers. 微风送来阵阵青草和野花的香气。 来自《简明英汉词典》

11 retirement   

n.退休，退职

参考例句：

• She wanted to enjoy her retirement without being beset by financial worries.她想享受退休生活而不必为金钱担忧。
• I have to put everything away for my retirement.我必须把一切都积蓄起来以便退休后用。

12 catering   

n. 给养

参考例句：

• Most of our work now involves catering for weddings. 我们现在的工作多半是承办婚宴。
• Who did the catering for your son's wedding? 你儿子的婚宴是由谁承办的？

13 fully   

adv.完全地，全部地，彻底地；充分地

参考例句：

• The doctor asked me to breathe in,then to breathe out fully.医生让我先吸气，然后全部呼出。
• They soon became fully integrated into the local community.他们很快就完全融入了当地人的圈子。

14 lucrative   

adj.赚钱的，可获利的

参考例句：

• He decided to turn his hobby into a lucrative sideline.他决定把自己的爱好变成赚钱的副业。
• It was not a lucrative profession.那是一个没有多少油水的职业。

15 stereotypes   

n.老套，模式化的见解，有老一套固定想法的人( stereotype的名词复数 )v.把…模式化，使成陈规( stereotype的第三人称单数 )

参考例句：

• Such jokes tend to reinforce racial stereotypes. 这样的笑话容易渲染种族偏见。
• It makes me sick to read over such stereotypes devoid of content. 这种空洞无物的八股调，我看了就讨厌。 来自《现代汉英综合大词典》

16 qualified   

adj.合格的，有资格的，胜任的，有限制的

参考例句：

• He is qualified as a complete man of letters.他有资格当真正的文学家。
• We must note that we still lack qualified specialists.我们必须看到我们还缺乏有资质的专家。

17 remains   

n.剩余物，残留物；遗体，遗迹

参考例句：

• He ate the remains of food hungrily.他狼吞虎咽地吃剩余的食物。
• The remains of the meal were fed to the dog.残羹剩饭喂狗了。

18 precisely   

adv.恰好，正好，精确地，细致地

参考例句：

• It's precisely that sort of slick sales-talk that I mistrust.我不相信的正是那种油腔滑调的推销宣传。
• The man adjusted very precisely.那个人调得很准。

19 lesser   

adj.次要的，较小的；adv.较小地，较少地

参考例句：

• Kept some of the lesser players out.不让那些次要的球员参加联赛。
• She has also been affected,but to a lesser degree.她也受到波及，但程度较轻。

20 expertise   

n.专门知识(或技能等)，专长

参考例句：

• We were amazed at his expertise on the ski slopes.他斜坡滑雪的技能使我们赞叹不已。
• You really have the technical expertise in a new breakthrough.让你真正在专业技术上有一个全新的突破。

21 offshore   

adj.海面的，吹向海面的；adv.向海面

参考例句：

• A big program of oil exploration has begun offshore.一个大规模的石油勘探计划正在近海展开。
• A gentle current carried them slowly offshore.和缓的潮流慢慢地把他们带离了海岸。