2014年ESL之商务英语 25 Finding Emerging Markets

Finding Emerging Markets 

Jamie: If our company is going to grow, we need to find emerging markets. It makes sense to get a foothold in a few countries that may have developed markets within the next 20 years. 

Nina: But there’s no guarantee that rapid growth in a country’s economy now will be sustainable years from now. I think it’s too much of a gamble myself. 

Jamie: There are certainly no guarantees, but by the time it all shakes out and it’s clear which markets are the most promising¹, we will have missed the boat. 

Nina: So what are you suggesting? Should we pick one or two markets to invest in, or hedge our bets and invest in several? 

Jamie: I think we should identify the countries that have shown strong economic growth in the past 10 years and focus on those. 

Nina: I still think it may be too risky², but I’m willing to consider the idea. Work up a proposal and I’ll look at it. 

Jamie: You will? This is great. I didn’t think you’d be so receptive. 

Nina: I’m not making any promises, but I’ll keep an open mind. Just make it short and sweet. 

Jamie: Short and sweet is my middle name! 

 

Script by Dr. Lucy Tse 

1 promising   

adj.有希望的，有前途的

参考例句：

• The results of the experiments are very promising.实验的结果充满了希望。
• We're trying to bring along one or two promising young swimmers.我们正设法培养出一两名有前途的年轻游泳选手。

2 risky   

adj.有风险的，冒险的

参考例句：

• It may be risky but we will chance it anyhow.这可能有危险，但我们无论如何要冒一冒险。
• He is well aware how risky this investment is.他心里对这项投资的风险十分清楚。