After Pokemon Craze, Backlash

AS IT IS 2016-07-14 After Pokemon Craze, Backlash

This is What’s Trending Today.

Pokemon Go can be called a phenomenon. The smartphone video game became popular almost overnight.

Millions of people have downloaded the game. Players are walking around cities in the U.S., Australia, New Zealand, Germany and a few other countries, trying to catch the Pokemon characters.

For the most part, it’s all in good fun. People are getting outside more, walking around and even meeting their neighbors.

But some people think Pokemon Go players should try to use better judgment¹.

There were reports earlier this week of people hunting Pokemon at the U.S. Holocaust² Memorial Museum in Washington, D.C. The museum is a memorial to Jews who were killed by Nazis³ in Europe in the 1930s and 1940s.

The museum has asked the game’s makers⁴ to remove it from the sites where players can hunt the characters.

People have also reportedly been looking for Pokemon characters at the Arlington National Cemetery⁵ near Washington. The cemetery is where many U.S. military veterans are buried.

The cemetery posted this message on Twitter: “We do not consider playing Pokemon Go to be appropriate decorum on the grounds of ANC.”

Will the negative reactions hurt the game’s popularity?

Pokemon Go launched on July 6. Observers are trying to guess whether or not the game will remain hugely popular for a long time.

Some people are joking about the recent backlash. “Backlash” is a strong public reaction against something, usually something that has become very popular.

One person wrote on Twitter: “Dear internet, Please hold off on your Pokemon Go backlash…”

At least one company hopes the game stays popular. The stock of game-maker Nintendo increased over 50 percent last week after the game’s release.

In the United States, businesses are already trying to find ways to take advantage of the game’s popularity.

One pizza restaurant in New York says business increased by 75 percent over the weekend after it paid money to have Pokemon characters placed inside the restaurant. Customers came in, ate pizza, drank beer and played the game.

And that’s What’s Trending Today.

Words in This Story

backlash – n. a strong public reaction against something

phenomenon – n. someone or something that is very impressive or popular especially because of an unusual ability or quality

1 judgment   

n.审判；判断力，识别力，看法，意见

参考例句：

• The chairman flatters himself on his judgment of people.主席自认为他审视人比别人高明。
• He's a man of excellent judgment.他眼力过人。

2 holocaust   

n.大破坏；大屠杀

参考例句：

• The Auschwitz concentration camp always remind the world of the holocaust.奥辛威茨集中营总是让世人想起大屠杀。
• Ahmadinejad is denying the holocaust because he's as brutal as Hitler was.内贾德否认大屠杀，因为他像希特勒一样残忍。

3 Nazis   

n.（德国的）纳粹党员( Nazi的名词复数 )；纳粹主义

参考例句：

• The Nazis worked them over with gun butts. 纳粹分子用枪托毒打他们。 来自《简明英汉词典》
• The Nazis were responsible for the mass murder of Jews during World War Ⅱ. 纳粹必须为第二次世界大战中对犹太人的大屠杀负责。 来自《简明英汉词典》

4 makers   

n.制造者，制造商（maker的复数形式）

参考例句：

• The makers of the product assured us that there had been no sacrifice of quality. 这一产品的制造商向我们保证说他们没有牺牲质量。
• The makers are about to launch out a new product. 制造商们马上要生产一种新产品。 来自《简明英汉词典》

5 cemetery   

n.坟墓，墓地，坟场

参考例句：

• He was buried in the cemetery.他被葬在公墓。
• His remains were interred in the cemetery.他的遗体葬在墓地。