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(单词翻译:双击或拖选)
Los Angeles
22 October 2007
The Los Angeles Coroner's office has the serious task of investigating sudden, violent or unusual deaths in Los Angeles County. But, the office also runs a gift shop with some macabre1 gifts, as VOA's Mike O'Sullivan reports.
The idea for the shop began in 1993, with the sale of some coffee mugs and t-shirts at a conference. Today, the coroner's gift shop, called Skeletons in the Closet, sells 100 items, many with the copyrighted logo of the chalk outline of a body on the ground.
A marketing2 analyst3 for the coroner's office, James Hazlett, says the shop offers educational and gift items, some serious and some with a twist of dark humor.
"Windbreakers, jackets, t-shirts, polo shirts that have the official seal on them, as well as our coroner's shirt - a black shirt with big, bold yellow writing on it," said Hazlett. "It is also one of our more popular items. And then anything with the body outline, the chalk outline, which is our logo, sells really well."
The body logo is printed on beach towels, baseball caps and gift bags. Shoppers can also buy yellow plastic tape, like the tape used by the coroner to mark off crime scenes. They may also buy a book on the human body or a Christmas ornament4 with the coroner's seal.
A humorous sign warns shoplifters that their next of kin5 will be notified, if they are caught stealing, and another says dental records, often used to identify bodies, are acceptable identification for making purchases.
Shop manager Edna Pareyda says customers like the humor. Some place orders over the Internet, and others come in person, from many different countries.
"And, they are surprised," said Pareyda. "People are very surprised that we have a gift shop here. But, last week, I had London, Australia, France, people come from everywhere, everywhere."
James Hazlett says the coroner's office has the serious task of investigating 10,000 deaths a year, including those of gunshot and accident victims.
The office also works with the courts to provide educational programs for drunk drivers and people involved in weapons incidents. Revenues from the shop, about $250,000 a year, help finance those programs.
Downstairs from the gift shop is the county morgue, where bodies are brought for autopsies6 and investigation7. Hazlett says the scene is sobering, with many victims under the age of 30.
"If you go down to our service floor, where the decedents are, nine times out of 10, it is not somebody that is older," he said. "It is somebody my age or younger that just died in a tragic8 accident. So, we really want people to think about putting on their seat belt, driving a little slower, being safe out there, because those things definitely do help."
And he says that, with some humor, the gift shop reminds people just how fragile life is, while supporting a good cause.
1 macabre | |
adj.骇人的,可怖的 | |
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2 marketing | |
n.行销,在市场的买卖,买东西 | |
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3 analyst | |
n.分析家,化验员;心理分析学家 | |
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4 ornament | |
v.装饰,美化;n.装饰,装饰物 | |
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5 kin | |
n.家族,亲属,血缘关系;adj.亲属关系的,同类的 | |
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6 autopsies | |
n.尸体解剖( autopsy的名词复数 );验尸;现场验证;实地观察 | |
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7 investigation | |
n.调查,调查研究 | |
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8 tragic | |
adj.悲剧的,悲剧性的,悲惨的 | |
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