爱喝咖啡的人耳根子比较软

  爱喝咖啡的人耳根子比较软

Eighty percent of adults in the US and the UK are moderate users of the caffeine.

      80%的美国人和英国人都在一定程度上是咖啡因的使用者。

      Of all the effects it has on our minds—enhanced attention and vigilance—perhaps least known is its tendency to make us more susceptible¹ to persuasion².

     咖啡因的作用中，我们熟知的是它能让我们集中精神、提高警觉——但是很少人知道咖啡因能让我们更容易被人家说服。

      Before the attempt to change their minds, half the participants were given moderate doses of caffeine, while the other half took a placebo³. Both groups were double-blinded so that neither the researchers nor the participants knew who had taken what. Then they were given six stories to read which argued against euthanasia.

      在实验开始前，参加实验的人员被分成两组，让其中一组人食用中度剂量的咖啡因，而另外一组则是安慰剂。这次试验是双盲实验，也就是说不论是研究者还是参与者都不知道参与者到底服用的是哪种物质。然后给实验参与者读6个关于反对安乐死的故事。

      When asked afterwards for their attitude to voluntary euthanasia, those who had drunk caffeine were more influenced by the persuasive⁴ message than those who'd had the placebo.

      读完之后，向参与者询问他们对自愿安乐死的态度，结果显示那些喝了咖啡因的人比没有喝的人耳根子更软。

      But why? What is it about caffeine that opens us up to persuasion?

      但是这是为什么呢？咖啡因是怎样让我们更容易被劝服的呢？

      The reason that a lot of persuasive messages pass us by is simply that we're often not paying much attention to them; our minds easily wander and we prefer not to think too hard unless it's unavoidable.

      原因就是我们喝过咖啡之后，我们不会花太多心思去注意这些劝说性的信息，很轻易的就会接受它们；我们的思想很轻易就陷入一种迷茫状态，能不思考就不思考。

1 susceptible   

adj.过敏的，敏感的；易动感情的，易受感动的

参考例句：

• Children are more susceptible than adults.孩子比成人易受感动。
• We are all susceptible to advertising.我们都易受广告的影响。

2 persuasion   

n.劝说；说服；持有某种信仰的宗派

参考例句：

• He decided to leave only after much persuasion.经过多方劝说，他才决定离开。
• After a lot of persuasion,she agreed to go.经过多次劝说后，她同意去了。

3 placebo   

n.安慰剂；宽慰话

参考例句：

• The placebo has been found to work with a lot of different cases.人们已发现安慰剂能在很多不同的病例中发挥作用。
• The placebo effect refers to all the observable behaviors caused by placebo.安慰剂效应是指由安慰剂所引起的可观察的行为。

4 persuasive   

adj.有说服力的，能说得使人相信的

参考例句：

• His arguments in favour of a new school are very persuasive.他赞成办一座新学校的理由很有说服力。
• The evidence was not really persuasive enough.证据并不是太有说服力。